Although Rupert is quite possibly the sweetest dog I've ever had, he is also a Dog of Very Little Brain. So that's why I giggled when I saw on the library shelf a book entitled Inside Rupert's Brain. It also helped that it was a very small book.
When I pulled it out of the shelf and saw the cover, it had a picture of Murdoch's face on it. It was about that Rupert. And the moment was lost.